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Whether your business is new or existing we can help you find unique solutions that work for you and your clients. The point of our services is not to provide you with something pretty or just get the job done, it’s to generate more sales and satisfied customers. We will help you evaluate what makes you unique, define your voice, and enhance it in the best way possible.
Website Design
WHAT MAKES US DIFFERENT?
We are not graphic artists who just make your website look pretty. We are marketers who guide and teach you how to make your website sell your business
Building a website is not just about design it’s about the end-user experience. While every business owner wants an attractive website, there is much more to web design that makes your site work for your business and your customers. Welcome to web design with marketing in mind. Your website will be easy to navigate and answer the question all customers want to know, “What can you do for me and why should I use you?” All of our websites are mobile responsive and custom designed from the ground up so they are unique to you. Your website will be designed on the backend, so it’s easy for you to update and maintain it once it’s finished putting you in control of your business. Don’t dread creating or redesigning your site, we make it fun and enjoyable, just ask our clients.
SMS MARKETING
THINK YOUR CUSTOMERS WILL HATE GETTING TEXTED?
SMS is not just for sales pitches, use it to remind your customers of a pickup, notify them their order is ready or shipped, announce an upcoming event. They’ll love you for it!
Did you know 75% of consumers are already receiving texts from businesses? SMS messages have a whopping 98% open rate. SMS text messages have a 209% higher response rate, nearly 30% of consumers will respond to your SMS messages and nearly 50% of responders will make a purchase. Texting is one of the easiest and most effective tools a business can use to improve customer engagement, increase sales and streamline productivity. Save time and skip the phone calls and personal emails and start contacting your clients the way they prefer — texting. Reduce no-shows and late cancelations by scheduling text messages to be sent to customers before an appointment. Remind them they need to pick something up so you get it out of your store and make room for other customers. You can even auto-schedule SMS messages to send them a happy birthday text! We can do everything from setup, content creation, marketing plans, and execution
EMAIL MARKETING
THINK EMAIL IS A THING OF THE PAST?
Stats indicate that global email users amount to 3.9 billion users and is set to grow to 4.3 billion by 2023. That equates to over half the world’s population.
These numbers are staggering and a symbol of the power and capability you have available to you in a well executed email campaign. In 2018 alone, 281 billion emails were sent and received each day and is expected to increase to 347 billion by 2022.The return on investment or investing in email is huge! For every $1 spent, the average return is $38. Email marketing is a fast way for you to keep your brand on your client’s mind without breaking the bank. Personalization is the key to communicating with your current and potential clients. Our job is to make emotional connections to your clients by using creative ways to personalize your communication to them such as birthday and anniversary emails. We can also set up custom workflow campaigns for follow up or to make personalized product recommendations. Birthday emails alone generate 342% higher revenue per email than promotional emails. We do the legwork, so you don’t have to by setting up your email portal, uploading your clients, creating lists and tags, template design, content creation, scheduling, and referral and review requests.
Content Creation
CONTENT IS KING!
Content is not talking at the reader. it’s about establishing an affinity between your company and your audience, formulating a connection to your brand in order to become what they are interested in.
Roger Rose, Senior Analyst at Digital Clarity Group, said it best, “Traditional marketing is telling the world you’re a rock star Content marketing is showing the world you’re a rockstar.” Content marketing can often be a major paradigm shift for our clients. It’s easy to talk about yourself and what you do which is a more traditional marketing mindset. It’s much harder to show your customers the value you are bringing to the table, what makes you the best at what you do, and why they should come to you over anyone else. We will help you make that conversion by collaborating with you in the creation of your content or by enhancing what is already there.
branding
BRANDING ISN’T JUST ABOUT YOUR LOGO!
It’s about how you relay your mission, vision, and values. it’s the feeling you give your customer and it must be cohesive and consistent.
Let’s just start with yes, we can create you an amazing updated logo, but we can also do so much more. Let us help you create or refine your brand’s story. In today’s market, people aren’t just buying the product or service; they are buying into the company’s beliefs, value and vision behind them, and we all know everyone loves a good story. Our expertise is sharing that narrative in every aspect of your brand with your audience, whether it’s within the design of your logo, the colors and pictures depicted on your website and online platforms, or the font and language used within your website, social media or interaction with your audience. Each facet of your brand’s online presence builds another element to your brand fleshing out the brand’s story to your audience.
Search Engine Optimization
WHAT IS SEO?
To put it simply it’s how you get found on Google on the first page versus the 5th.
Need help determining whether SEO improvements on your site are needed? If your website is mostly used as a portfolio that you refer prospective clients to or most or all of your business comes from referrals, then SEO may not be something you need. BUT….if this is not your case then keep reading. Improving your site’s search rankings in search results brings you more traffic which in turn leads to more customers and that results in more money. SEO is tricky and there are certain things that need to be done correctly especially if you are a local business. If SEO is not done correctly, it can actually hurt you in search results. Search engine optimization is an ever-evolving process due to constant updates to search engine algorithms Let us do it for you. We’ll help you tame the Google beast and make your website work for you to get your ranking higher and higher till you reach the first page. After all, how many times do you click to the second page when you’re searching for something?
Website Maintenance and Training
AFRAID YOU’LL BREAK SOMETHING?
We can update and maintain your website for you and help with any issues that arise or teach you how to do it yourself. Our goal is for you to be in charge of your business not be a slave to someone else.
The health of your website is important. Having outdated plugins and not installing regular updates can open up your website to hackers or cause a breakdown in the way your website works. We’ll take care oof all of that and also work with your server hosting when you have outages to make sure your website is back up and running as soon as possible. Trust the safety and security of your website to us. We’ll make sure WordPress, themes, and plugins are updated on a monthly basis as needed and check for any 404 errors. Quarterly we will check for broken links you may need to update. We’ll also remind you when you need to renew your hosting or update your credit card info so you don’t lose your website or have an outage. Want to do it yourself? We would love to teach you how to maintain and make changes on any website we build for you so you can have complete control.